Not all leads will become a sale but calculating a realistic value for an individual lead is a very useful metric to have. Knowing the value of each qualified lead allows you quickly see how much you can spend in acquiring new leads and gives you a quick way to measure your return on investment for those efforts.

We‘ve put together a quick calculator that allows you to get a better picture of what qualified leads are actually worth to you and what the potential revenue impact might be of increasing the number of leads you acquire on a monthly basis.